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How does adwords CPC translate to adsense CPC?

This is a discussion on How does adwords CPC translate to adsense CPC? within the AdSense CPC forum board part of the Adsense forum category; Well I was worried since last so many days about the query. Can anyone help me out with this query? ...


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Old 06-18-2009, 04:55 PM
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Default How does adwords CPC translate to adsense CPC?

Well I was worried since last so many days about the query. Can anyone help me out with this query?
How does adwords CPC translate to adsense CPC?

Well, I set up a keyword lists, and got the pricing estimates for placing these ads with the adwords ad builder. Now my question is -
How does the average CPC given by the adwords sign up compare with the CPC recieved by the publishers? I found a bunch of keywords for an area I am actually interested in building an e-zine type of site in which are going for $15- $30 per click on adwords.
I have spent a few days researching on so many sites and found that to get clicks on competitive keywords that pay in dollars, I should be prepared to spend a considerable amount of time to rank well with google. Some keywords are so competitive that it can be an impossible task without a large budget. It can be done, but it's not something that I should expect for some time.
Hey guys help me out if you have any substantial information.
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Old 06-18-2009, 05:40 PM
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Is the $15 to $30 the price for the #1 spot? Adsense uses smart pricing which is a method of determining how relevant and important your site is in the eyes of google. A new site for such a high paying keyword is going to be sandboxed, so it isn't going to rank well for a period of at least 3 months - and possibly up to a year. To be considered an authority site, you will probably find extreme competition for the keyword (depending on how many searches are done for the keyword).

You will probably be competing against authority sites that can spend in a lot of money on SEO. Some keywords (like mortgage related sites) can spend over $100,000 a year for a top ranking. I have some sites for sectors where the top position is more than you mentioned and they pay in the $1 to $2 a click. I think there are a lot of adsense publishers who would be happy to average 50 to 75 cents a click. Clicks in the dollar range would be considered on the high side for most keywords in my experience. Without knowing the keyword, it's impossible to say, but a click might pay 50 cents up to several dollars.

To get clicks on competitive keywords that pay in dollars you should be prepared to spend a considerable amount of time to rank well with google. Some keywords are so competitive is can be a near impossible task without a large budget. It can be done, but it's not something that you should expect for some time. I would also check to see what the #10 position would cost to get a better idea of the potential. Also check to see how many people are competing for the word and what the PR of the top rankings sites are, and how many backlinks google shows for their site.
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Old 06-18-2009, 09:26 PM
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the explaintion on the high competition keywords and their CPC value is quite right.however it is not always necessary to have a large budget to get good google ranking even in competitive keywords. if one can get targetted traffic either by good seo which can be achieved by good content and keywords placement.
getting the content to be good,one can always take professional seo but by practise it should not be difficult to get contents which have right placement of keywords and anchor texts.
then one can go in for backlinks which is better to slowly build up to avoid getting penalised by google if one builds the links at fast pace.
then one can say that adword CPC is actually expensive if one considers that in good niche
better to wait for natural content based traffic with slow build up then go in for a blitz of publicity with poor content.
actually content is king even in CPC
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Old 08-07-2009, 11:21 AM
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In the online marketing industry, it is alright to put on small revenue first while still getting the competitive keywords. The contents should always be good as well as its root which are coming from the targeted keywords. As with your ads, you should provide great ad placements such as the big rectangles which always appear effective. Well, relevance of your content and your ads should always jive together through the help of section targeting, all gathered in your basic SEO.
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Old 06-14-2010, 11:44 AM
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Quote:
Originally Posted by Rochelle View Post
In the online marketing industry, it is alright to put on small revenue first while still getting the competitive keywords. The contents should always be good as well as its root which are coming from the targeted keywords. As with your ads, you should provide great ad placements such as the big rectangles which always appear effective. Well, relevance of your content and your ads should always jive together through the help of section targeting, all gathered in your basic SEO.
Thank you very much for This information
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Old 06-21-2010, 08:56 AM
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It's new and innovative ways of marketing
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