AdSense category filter – should we use it?
Another tab was added for the beta testers under “AdSense Setup” which allows you to filter ads for specific categories. To be more precise read the information below.
Quote from the AdSense Blog:
“Category filtering will give publishers the ability to block ads that fall into specific categories such as dating, religion, and politics. Regardless of how ads are targeted, they’ll be filtered if they’re within one of the selected categories. We’ll also show the percentage of recent revenue that ads in each category generate, so publishers can predict how filtering selections will impact their revenue.” (source)
The images below (click for full view) shows you where to find the Category Filter once it goes online. But as it is a beta test, keep in mind that it may change, including the categories which are shown.
Category Filter for AdSense
Sign up for the Category Filter
Category Filter for AdSense
This might only be a limited improvement for some because of the categories are much more in-depth; for example: video game websites targetted at children games and after filtering still getting mature 18+ games. But that is were the competitive ad filter is for huh? :)
Anyway it looks like a useful tool for most people getting irrelevant ads.
Looks good to me. I personally wouldn’t suggest filtering ads tough. If you get irrelevant ads then that’s because of your content, filtering relevant ads (which seem irrelevant to you, but relevant to google) isn’t the solution.
Tell Google what your website is about, use h1 tags, a proper meta description, meta keywords. Make sure to also use section targeting, only then you can succeed on the long term.
Yep, bold/italic text – tags – all works.
You just have to make sure that you let the AdSense crawlers know what kind of ads you want.
Using section targeting prevents the bots from indexing anything else but your content. (note: navigation and sidebar)
i already do that. Hope i can filter some sites that annoying me.
I personally would love this feature and use it alot. It is not alway enough to simply use H1 tags and the like.
My domain includes the word “master” which gives me tons of ads from all sorts of schools offering masters degrees in just about everything… that is not good!
Section targeting is all well and good, but the adsense bot still gets things wrong on my site at homeimprovementnuts.com. Adsense shows ads for peanuts and snack foods due to the “nuts” word in my url. I’ve section targeted out everything I can in the content, but it still reads that url and gets it wrong. I just discovered the category filtering option and am going to try it out, because there are tons of snack food websites that cannot all be filtered out by url in the competitive ad filter. Hope it works!